They were first spotted in that ahead-of-the-curve state, California, some time during the late 70s. No, not yuppies but bumper stickers proclaiming, “Happiness is being single.” Whoever conceived the slogan was clearly riding a wave that’s reshaping society, as it’s abundantly clear that America, and the rest of the world for that matter, is becoming [...]
Add comment October 9th, 2008
Studying teenage behavior reveals a lot about the future. While teens tend to be replicants of their parents, it’s their unconventional, non-biased nature that makes teenagers so appealing to marketers. So, are they truly the multitasking, non-brand-loyal, technology-savvy neo-conservatives as everyone paints them to be?
We know that kids are growing up faster. Mattel coined the [...]
11 comments July 3rd, 2008
Updated: There’s little doubt that the human body has changed markedly over the past century. One glance at movie photographs of 50 years ago shows how human physiology has evolved in the last half century. We’re compressing evolution. You might call this phenomenon “Darwin on Steroids.”
Although one could argue that the physical attributes of movie [...]
12 comments September 30th, 2007