How Coffee Became The World’s Energy Drink

Michael Tchong

Starbucks Aruba

Interest in coffee has soared 32% in 14 years, creating a $70 billion global market. The trend is behind the fortunes of Keurig, Nespresso and Starbucks, which today is a $25 billion global brand.

Technivorm Moccamaster

Michael Tchong

Disclosure, I was Dutch-born although now I’m a dyed-in-the-wool American, but despite that inherent bias, I will give you my dos centavos of the Technivorm Moccamaster, a highly rated and accomplished coffee maker born in the Netherlands. When I first received the Moccamaster and set it up, I was actually disappointed. The coffee didn’t taste any better than an old …


Michael Tchong

Starbucks CEO Howard Schultz is a visionary man. His Starbucks vision has catapulted the company to the exalted position of the world’s No. 1 coffee retailer. Today, there are some 25,572 Starbucks stores worldwide and in 2016 Starbucks registered its highest profits ever, contributing to an 11% leap in annual revenue. While the success of Starbucks is driven in part …

Sexing Up Water

Michael Tchong

Bling H2O water

The news must have hit the water industry like a neutron bomb. Two University of Pennsylvania professors, Dr. Stanley Goldfarb and Dr. Dan Negoianu, reviewed scientific literature on the health effects of drinking lots of water. And while they could find no harm in drinking those eight, eight-ounce (225 ml) glasses of water each day, they also found zero benefit …